15 Feb 2023
Rolling out the true VIP treatment, York Barbican now offers an optional upgrade package with ticket sales – the York Gin Hospitality Experience. This includes fast-track entry to the venue via a private door and access to the exclusive Cliffords Lounge, which has recently undergone an extensive revitalisation programme, including new décor and furniture. Here, attendees can relax before the show with a complementary York Gin drink, enjoying the finest quality refreshments in inviting surroundings.
Sam Ryder, York Barbican general manager, said “The idea behind the York Gin Hospitality Experience is to provide a great-value upgrade to customers’ visits, making their night out even more memorable. As iconic local brands, both York Barbican and York Gin are passionate about promoting what makes this wonderful city so unique, and we are excited to collaborate in giving show attendees something extra special.
“This is a very exciting time for the venue, as we amp up our agenda to create the area’s premier entertainment destination. The York Gin partnership is central to this ambition, with its international reputation and superb product range. Our hospitality staff have been trained by York Gin’s experts in pours and pairing, ensuring the highest quality serving, and we can’t wait to share the offering with our customers.”
Adam Cook, York Gin head of sales, adds “York Gin has been promoting the work of artists, musicians and creatives since we launched, so it’s a natural and fabulously exciting progression to become a permanent fixture in York’s most famous venue - the iconic Barbican. And it’s brilliant that the Barbican is supporting local. The best local venue and the best local gin, under one roof!
We’ve seen countless amazing gigs at the Barbican over the years - and now we’ll be serving countless amazing drinks. We know there will be lots of top acts coming to the Barbican over the coming months and years. And you can enjoy the show with an award-winning York G&T!”
The York Gin Hospitality Experience is now available to York Barbican show attendees, and can be purchased via the website at www.yorkbarbican.co.uk.